Repetitive customer inquiries
A hotel receives hundreds of messages a day asking about check in times, parking, pet policy and late checkout. Front desk staff type similar answers all day while guests with real problems wait.
- Why it happens
- Information is available on the website, but guests prefer asking and nobody can answer instantly at all hours.
- What it costs
- Slow replies, staff burnout and missed bookings from unanswered enquiries.
- How we approach it
- An assistant answers from approved content, in the guest's language, and takes the guest to a booking or request when relevant. Complex or sensitive cases go to staff with a summary.
- What to measure
- Resolution rate, response time, enquiry to booking conversion and staff time on routine messages.